Where Yotpo's ads lose the buyer

Yotpo is running 5 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 8 out of 10, and 0 ads need fixing. Each ad below is one of Yotpo’s real live creatives, read straight from the ad libraries.

Yotpo’s live ads, scored against their buyer

• 70% of AI Citations Vanish Weekly, scored 8/10 against Yotpo’s ideal buyer. Sharp fear-based hook with a specific stat lands well for DTC brands anxious about AI search visibility.
• From Invisible to AI-Recommended, scored 9/10 against Yotpo’s ideal buyer. Named customer, concrete timeframe, and visual proof of AI shelf placement make this a best-in-class case study pull.
• Join Yotpo’s London AI Search Event, scored 8/10 against Yotpo’s ideal buyer. Named speakers from Google, Pandora, and TikTok give strong draw; date and venue are clear, topic is squarely on ICP pain.
• Join Yotpo’s London AI Search Event, scored 8/10 against Yotpo’s ideal buyer. Sharp hook and named speakers from Google, Pandora, TikTok give DTC buyers a concrete reason to show up.
• Join Yotpo’s London AI Search Event, scored 7/10 against Yotpo’s ideal buyer. Named brands and speakers deliver solid draw but the creative hook is weaker than the variant leading with the ranking question.

See Yotpo’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.