How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Userpilot's ads lose the buyer

Userpilot is running 22 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.8 out of 10, and 0 ads need fixing. Each ad below is one of Userpilot’s real live creatives, read straight from the ad libraries.

Userpilot’s live ads, scored against their buyer

These days trying to work out whether AI applications are pure hype or genuinely, scored 5/10 against Userpilot’s ideal buyer. Brand/event post with no product offer or buyer pain addressed; not demand-gen.
Cool dashboard. Now what should I do?, scored 8/10 against Userpilot’s ideal buyer. Detective-board visual nails the analytics-without-answers pain that drives ICP clicks.
There's a Simpler Way to Grow., scored 7/10 against Userpilot’s ideal buyer. Competitor-targeting hook pulls in-market buyers actively frustrated with Pendo, but no outcome promised.
An in-depth webinar with the team that build Userpilot MCP., scored 6/10 against Userpilot’s ideal buyer. Relevant ICP speakers and AI angle but 'MCP' jargon narrows appeal without explaining the payoff.
Your Pendø subscription isn’t the whole bill., scored 8/10 against Userpilot’s ideal buyer. Receipt visual makes hidden Pendo costs viscerally real, landing squarely on a budget-conscious switcher pain.
Meet Lia, Userpilot's AI Agent - Live Demo Sept 23., scored 7/10 against Userpilot’s ideal buyer. Adoption gap hook is on-point and the live demo format earns urgency, but the value of Lia itself stays vague.
AI, Agents & The Future for Product - Happy Hour With Userpilot · Luma, scored 5/10 against Userpilot’s ideal buyer. Event networking play with no product value prop, so demand-gen intent is thin for the ICP.
Pendø costs more below the surface., scored 8/10 against Userpilot’s ideal buyer. Iceberg visual instantly communicates hidden-cost pain and the Userpilot contrast card closes the argument cleanly.
Simple. Powerful. See the difference., scored 7/10 against Userpilot’s ideal buyer. Social proof framing is compelling but the question format delays the payoff and no specific outcome is stated.
Turn feature discovery into adoption, scored 8/10 against Userpilot’s ideal buyer. The ship-vs-adopt split perfectly mirrors the ICP core pain and the Lia UI demo makes the workflow concrete.
Best Product Analytics Cohort Retention, scored 7/10 against Userpilot’s ideal buyer. Social proof number and switched framing land well for analytics searchers, but 'best' claim is generic.
Appcues vs Userpilot Comparison, scored 8/10 against Userpilot’s ideal buyer. G2 quote plus in-depth comparison page nails high-intent competitor switcher query perfectly.
Looking at Pendo Features, scored 5/10 against Userpilot’s ideal buyer. Headline reads as a garbled DKI token fill, undermining an otherwise solid value line.
Pendo vs Userpilot Pricing Compare, scored 8/10 against Userpilot’s ideal buyer. Proof, sitelinks, churn stat, and contract pain point together make a compelling switcher case.
Rated Number One Pendo Alternative, scored 7/10 against Userpilot’s ideal buyer. Ranked claim plus three concrete differentiators efficiently captures high-intent competitor comparison searches.
Session Replay Visualize User Behavior, scored 8/10 against Userpilot’s ideal buyer. G2 multi-tool comparison quote is unusually specific proof that earns trust at the moment of search.
No-Code Onboarding Builder, scored 7/10 against Userpilot’s ideal buyer. Headline hits the core engineering-bottleneck pain directly, but body stays generic without proof.
Official Site No-Code Onboarding, scored 7/10 against Userpilot’s ideal buyer. Brand defense with social proof lands well on branded query but undersells platform depth.
Onboarding UX Examples AI Flows, scored 6/10 against Userpilot’s ideal buyer. Content bait targets researchers not buyers, so demo intent is low despite solid proof signal.
What Is Pendo Features Pricing Review, scored 7/10 against Userpilot’s ideal buyer. Competitor comparison query is high intent and the body frames Userpilot as the smarter pick.

See Userpilot’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.