How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where UserGems's ads lose the buyer

UserGems is running 14 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 7.2 out of 10, and 3 ads need fixing. Each ad below is one of UserGems’s real live creatives, read straight from the ad libraries.

UserGems’s live ads, scored against their buyer

Docebo had their best outbound month in the history of the company, using UserGe, scored 8/10 against UserGems’s ideal buyer. Named customer proof and a concrete outcome land hard for outbound-focused revenue leaders.
thread, ready for a little shameless promotion? A few weeks ago I joined Drew Gi, scored 6/10 against UserGems’s ideal buyer. ABM angle is on-ICP but the hook buries the value behind a podcast promo frame.
"Our reply rate went from under 2% to 11–14%. International 0.1% to 5-6%." -Mark, scored 9/10 against UserGems’s ideal buyer. Precise before-and-after reply rate from a named CRO is exactly the proof outbound leaders stop for.
31 opportunities in 3 just days., scored 8/10 against UserGems’s ideal buyer. Named customer, specific number, and tight timeframe make a compelling ABM proof point.
Hey GTM Team!, scored 6/10 against UserGems’s ideal buyer. Logo bar adds credibility but the hook is vague and the CTA asks for too much from a cold audience.
Lynn Tan, Senior Director of Demand Gen at Quickbase, uses UserGems as the AI Co, scored 7/10 against UserGems’s ideal buyer. Named title and company give real peer proof, but 'AI Command Center' positioning needs the video to land fully.
ZERO post-vacation blue when you come back to a G2 review like THIS👇 (whoever y, scored 7/10 against UserGems’s ideal buyer. Verbatim G2 review from an enterprise user hits the tool-consolidation pain directly with real buyer voice.
UserGems is the AI Command Center for your Outbound and ABM. Use AI agents to: ✔, scored 7/10 against UserGems’s ideal buyer. Copy names the exact use cases and AI agents angle is differentiated, but proof lives in the video not the text.
Nobody should need 100 no's to get to a yes. Not in 2026. There are too many sig, scored 7/10 against UserGems’s ideal buyer. Provocative hook calls out signal waste directly, and the diagram shows a credible end-to-end outbound model.
HubSpot sees 6x more deals using UserGems contact-level intent and website de-an, scored 8/10 against UserGems’s ideal buyer. Named logo proof and a specific multiplier land hard for ABM and demand gen buyers.
31 opportunities in 3 just days., scored 8/10 against UserGems’s ideal buyer. Three concrete metrics and a named ABM practitioner make this highly credible for the ABM buyer.
70%+ of our pipeline now comes from ABX & outbound with the same headcount & a g, scored 7/10 against UserGems’s ideal buyer. Same-headcount pipeline growth claim hits the core pain, but the creative diagram asks for effort to parse.
9 out of 10 ABM programs are zombie arms with no brain 🧠 Each arm has its own m, scored 7/10 against UserGems’s ideal buyer. Provocative POV on siloed ABM execution earns attention from the exact buyer, though no offer or CTA follows.
UserGems is the AI Command Center for go-to-market teams. Use AI agents to: ✔ Su, scored 6/10 against UserGems’s ideal buyer. Positioning is on-ICP but 'AI Command Center' is a category claim without a proof point or specific outcome to anchor it.

See UserGems’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.