How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Turnkey's ads lose the buyer

Turnkey is running 11 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.6 out of 10, and 5 ads need fixing. Each ad below is one of Turnkey’s real live creatives, read straight from the ad libraries.

Turnkey’s live ads, scored against their buyer

Turnkey has powered over $200B in stablecoin volume, doubling within months! We', scored 7/10 against Turnkey’s ideal buyer. Strong social proof number lands well with fintech and crypto builders evaluating scale.
Turnkey x Lightspark Happy Hour at Money20/20, scored 5/10 against Turnkey’s ideal buyer. Brand / event post, not a demand-gen ad; judge it on brand lift, not buyer fit.
ICYMI: Turnkey Earn is live! 📈 Your users’ balances shouldn't sit still. They s, scored 6/10 against Turnkey’s ideal buyer. Product launch hook is relevant.
Turnkey Earn allows platforms to let their users generate yield on idle balances, scored 6/10 against Turnkey’s ideal buyer. Relevant use case for fintech builders but copy stays at feature level with no infrastructure or integration hook.
A bit more on Turnkey Swaps 🔄 Let your users trade assets natively, right insid, scored 6/10 against Turnkey’s ideal buyer. On-ICP product feature but truncated copy leaves the builder value prop unfinished with no differentiation.
Turnkey x Lightspark Happy Hour at Money20/20, scored 5/10 against Turnkey’s ideal buyer. Brand / event post, not a demand-gen ad; judge it on brand lift, not buyer fit.
AI agents are becoming a core part of how financial products operate. From autom, scored 7/10 against Turnkey’s ideal buyer. Directly targets AI agent builders needing autonomous signing, a sharp ICP trigger, though proof and CTA are still missing.
The team behind your infrastructure matters as much as the tech. For teams build, scored 7/10 against Turnkey’s ideal buyer. Enterprise-grade support angle resonates with scale-focused builders.
When you’re holding customer funds onchain, security isn’t a feature you bolt on, scored 8/10 against Turnkey’s ideal buyer. Sharp security-first framing lands directly on the onchain builder's core anxiety about key management.
Turnkey secures transaction signing for apps across every vertical – from global, scored 9/10 against Turnkey’s ideal buyer. Named customer logos from recognisable crypto and fintech brands deliver instant social proof to the exact ICP.
From cross-border payments to consumer wallets to embedded business wallets - Tu, scored 7/10 against Turnkey’s ideal buyer. Broad vertical sweep signals ICP range clearly, though no specific proof or outcome sharpens the click reason.

See Turnkey’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.