Where SuperPlane's ads lose the buyer

SuperPlane is running 2 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 7.5 out of 10, and 0 ads need fixing. Each ad below is one of SuperPlane’s real live creatives, read straight from the ad libraries.

SuperPlane’s live ads, scored against their buyer

• Before You Build a Software Factory, scored 7/10 against SuperPlane’s ideal buyer. Named host and concrete teaser hook earn the click, but the offer inside the webinar stays vague.
• Having a coding agent doesn’t remove the work of coordinating a task from intake, scored 8/10 against SuperPlane’s ideal buyer. Headline names the exact frustration the ICP lives with, naming Claude Code and Cursor adds sharp credibility.

See SuperPlane’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.