How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Sublime Security's ads lose the buyer

Sublime Security is running 24 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 7 out of 10, and 6 ads need fixing. Each ad below is one of Sublime Security’s real live creatives, read straight from the ad libraries.

Sublime Security’s live ads, scored against their buyer

Download the whitepaper to learn how SEG and ICES work together to close securit, scored 6/10 against Sublime Security’s ideal buyer. Solid ICP topic but generic gated-content hook lacks urgency or a specific threat pain.
Learn about tailored email security., scored 8/10 against Sublime Security’s ideal buyer. Sharp pain hook names the exact gap M365 buyers feel.
Your M365 stack, our agentic email security., scored 7/10 against Sublime Security’s ideal buyer. Non-disruptive positioning resonates with M365-committed buyers but 'deeper' is vague without a specific threat named.
Inside the latest attacks targeting Booking.com hosts, scored 6/10 against Sublime Security’s ideal buyer. Clever wordplay hooks curiosity but the blog CTA keeps buyers at arm's length from a product conversation.
🌱 🌿 🌸, scored 7/10 against Sublime Security’s ideal buyer. Peer-to-peer testimonial format is highly credible to security practitioners but redacted detail blunts the proof.
How Sublime's AI agents are secure by design · Blog · Sublime Security, scored 5/10 against Sublime Security’s ideal buyer. Thought-leadership angle on AI agent security is relevant but the blog-link CTA and abstract creative stall buyer intent.
Email security without the implementation lift., scored 8/10 against Sublime Security’s ideal buyer. Concrete implementation promise directly kills the biggest objection security teams have to deploying a new email layer.
Your Google Workspace stack, stronger security., scored 6/10 against Sublime Security’s ideal buyer. Platform fit is clear but 'fortify' is generic and the CTA 'Add Sublime' skips any proof of what gets added or why.
Find out what Microsoft misses and Sublime stops., scored 8/10 against Sublime Security’s ideal buyer. Implying live threats already sitting in the inbox creates urgent, specific fear that lands hard on M365-reliant security teams.
"Agentic- this; AI- that; autonomous- that too" -- I know it's all kinda startin, scored 7/10 against Sublime Security’s ideal buyer. The autonomy spectrum creative gives security leaders a concrete mental model, but the conversational hook buries the insight.
Catch what Google's built-in protections miss., scored 7/10 against Sublime Security’s ideal buyer. Direct gap-framing against Google Workspace native security resonates with the ICP but lacks any proof point to close the gap.
Sublime Email DLP is generally available today! ASA already investigates inbound, scored 7/10 against Sublime Security’s ideal buyer. Concrete DLP scenario on creative lands well.
Proofpoint Alternative Full Transparency, scored 7/10 against Sublime Security’s ideal buyer. Displacement query matched with full transparency and org-specific detections, two ICP-resonant differentiators.
Abnormal Alternative Hours Not Weeks, scored 8/10 against Sublime Security’s ideal buyer. Speed-of-deployment contrast against Abnormal directly hits the ICP pain of slow vendor update cycles.
Abnormal Alternative No Black Box, scored 8/10 against Sublime Security’s ideal buyer. Zero-delay protection, full transparency, and BEC sitelink stack three ICP-critical proof points cleanly.
AI Agents For Email Security, scored 6/10 against Sublime Security’s ideal buyer. Headline is generic AI positioning.
Move Beyond Proofpoint Transparency, scored 8/10 against Sublime Security’s ideal buyer. No black box decisions and zero-delay protection directly address the ICP frustration with opaque legacy SEGs.
Mimecast Alternative Every Verdict Explained, scored 8/10 against Sublime Security’s ideal buyer. Readable detection logic behind every verdict is a precise hook for security engineers who demand full visibility.
Autonomous Email Defense Enterprise Platform, scored 7/10 against Sublime Security’s ideal buyer. Backtest and deploy in hours is a credible differentiator but no displacement anchor limits urgency for in-market buyers.
Transparent Email Security Alternative, scored 7/10 against Sublime Security’s ideal buyer. Full visibility angle hits the ICP nerve but stops short of naming what legacy tools miss.

See Sublime Security’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.