Where SparkForce's ads lose the buyer

SparkForce is running 15 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.4 out of 10, and 7 ads need fixing. Each ad below is one of SparkForce’s real live creatives, read straight from the ad libraries.

SparkForce’s live ads, scored against their buyer

  • Join Livestorm and SparkForce for the 3-phase webinar playbook, scored 4/10 against SparkForce’s ideal buyer. Event announced but missing date, venue, registration link, and concrete draw.
  • Live session: The 3-phase LinkedIn playbook for your next webinar, scored 7/10 against SparkForce’s ideal buyer. Strong opinionated hook and named speakers give a real reason to show up, but no agenda or takeaway preview limits draw.
  • Get webinar sign-ups on LinkedIn with the 3-phase playbook, scored 6/10 against SparkForce’s ideal buyer. Relatable hook about competing with holiday photos earns attention but no agenda or outcome preview weakens the draw.
  • Time to ressurect your pipeline? 🧟‍♂️, scored 6/10 against SparkForce’s ideal buyer. Sharp hook and vivid creative land the pain, but no proof or specific offer to convert.
  • Get the right video for every funnel stage. Join us November 18th, scored 6/10 against SparkForce’s ideal buyer. Named date and sharp insight on view counts hook the right buyer, but sparse creative adds no draw.
  • Let’s pour one out for all the missed Q3 targets. Then, let’s fix it., scored 6/10 against SparkForce’s ideal buyer. Empathetic hook and vivid creative resonate, but no specific offer or proof to earn the click.
  • Learn how to make and measure video in a zero-click feed, scored 7/10 against SparkForce’s ideal buyer. Named speakers, specific date and time, and a pipeline-tied title give strong draw and full logistics.
  • Get more from every webinar. Join us live on October 23rd, scored 8/10 against SparkForce’s ideal buyer. Bold contrarian claim, named guest from Livestorm, specific date and 3-phase framework make a compelling draw.
  • Match the right video to every funnel stage. Live on November 18th, scored 7/10 against SparkForce’s ideal buyer. Named speakers, exact date and time, and pipeline-tied title deliver solid draw and full logistics.
  • Sign up to learn how to make video for every buying stage, scored 7/10 against SparkForce’s ideal buyer. Named speakers, clear date and pipeline-tied title make this a solid event draw, but no agenda teaser inside the copy.
  • Stop counting views. Start measuring pipeline, scored 6/10 against SparkForce’s ideal buyer. Pipeline hook is sharp but the creative repeats the same webinar with no new draw or agenda detail to differentiate.
  • Ok fine, I'll say it. I can't stand running webinars on Zoom . Nothing personal , scored 7/10 against SparkForce’s ideal buyer. Contrarian hook and named Livestorm co-host give a real reason to attend, though the body copy drifts into Zoom frustration before landing the offer.
  • Join Livestorm and SparkForce for the 3-phase webinar playbook, scored 7/10 against SparkForce’s ideal buyer. Contrarian headline and co-branded speaker pair are strong draws, and the body copy opens with a relatable attendance-rate pain point.
  • Make videos that stop the scroll. Join us live on November 18th, scored 7/10 against SparkForce’s ideal buyer. Social-proof engagement numbers on the creative add a novel draw.
  • Q3’s over. Time to make up for lost ground., scored 5/10 against SparkForce’s ideal buyer. Timely urgency hook lands but 'signing the right agency' is vague with no proof, no specific offer, and no CTA to act on.

See SparkForce’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.