Where Smartcat's ads lose the buyer

Smartcat is running 1 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 8 out of 10, and 0 ads need fixing. Each ad below is one of Smartcat’s real live creatives, read straight from the ad libraries.

Smartcat’s live ads, scored against their buyer

• Inside Global L&D at Cummins & Gilead, scored 8/10 against Smartcat’s ideal buyer. Named speakers from Cummins and Gilead give L&D buyers a concrete, credible reason to attend.

See Smartcat’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.