Where Screendragon's ads lose the buyer
Screendragon is running 6 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.5 out of 10, and 0 ads need fixing. Each ad below is one of Screendragon’s real live creatives, read straight from the ad libraries.
Screendragon’s live ads, scored against their buyer
- Screendragon - Agency Management Software 🐲, scored 7/10 against Screendragon’s ideal buyer. Specific throughput claim lands well for agency ops buyers but source or context for '5x' is absent.
- Screendragon Marketing Orchestration, scored 6/10 against Screendragon’s ideal buyer. Relatable pain hook but 'simple' is vague and no proof or specific outcome backs the promise.
- Screendragon Marketing Orchestration, scored 7/10 against Screendragon’s ideal buyer. Pain-first creative names the exact chaos (briefs, approvals, resources, assets, reporting) the ICP lives daily, but no proof or CTA to close the gap.
- Screendragon Marketing Orchestration, scored 7/10 against Screendragon’s ideal buyer. Same strong pain-mirror as the super glue variant, naming the right chaos touchpoints, but still no proof or next step to earn the click.
- 🐲 Makes complex work easier with Screendragon, scored 5/10 against Screendragon’s ideal buyer. 'Complex work' is too vague a claim to stop a skeptical ops buyer who needs specifics, not a mascot and a broad promise.
- Screendragon - Agency Management Software 🐲, scored 7/10 against Screendragon’s ideal buyer. Specific multiplier claim aimed squarely at agencies lands well, but '5x' reads as unsubstantiated without a source or customer name behind it.
See Screendragon’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.
Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.