How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Round Treasury's ads lose the buyer

Round Treasury is running 15 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.8 out of 10, and 6 ads need fixing. Each ad below is one of Round Treasury’s real live creatives, read straight from the ad libraries.

Round Treasury’s live ads, scored against their buyer

36 copy-paste AI prompts for finance teams Inside: → Bank reconciliation in one , scored 7/10 against Round Treasury’s ideal buyer. CFO-tagged lead magnet with concrete prompts lands well, but 'beginner' framing undersells the buyer.
🚀 Scheduled Payments are live in Round. Two agents doing the work behind the sc, scored 8/10 against Round Treasury’s ideal buyer. Before/after creative nails the manual payment run pain with real multi-currency invoice numbers.
We just launched revenue sweeps at Round Treasury 💸 Your customers pay you. Rou, scored 9/10 against Round Treasury’s ideal buyer. Idle cash pain met with a named rate, a named fund, and named integrations, hitting the core ICP trigger precisely.
We read every one of our G2 reviews this week. Here's what Round Treasury custom, scored 6/10 against Round Treasury’s ideal buyer. Social proof is real but the hook buries the customer insight behind a process story.
portrait frame - insta style - final, scored 8/10 against Round Treasury’s ideal buyer. Sharp CFO-role hook on idle cash yield lands squarely on the ICP's core trigger.
“They have made something complex incredibly simple.” Round Treasury is #1 for U, scored 7/10 against Round Treasury’s ideal buyer. Strong G2 proof stack but the reviewer is a Product Engineer, not a finance buyer.
There’s an unspoken theatre in every company: AP. The frantic searching The “Wai, scored 8/10 against Round Treasury’s ideal buyer. Named customer from an early-stage UK tech firm ties AP pain directly to the ICP's weekly burden.
Round is now the most recommended and highest-rated treasury platform on G2. 12 , scored 7/10 against Round Treasury’s ideal buyer. Specific G2 rank and badge count build credibility but no buyer pain or outcome is stated.
Round Treasury just landed $6m (£4.5m) from Alstin Capital , BACKED VC , Love Ve, scored 5/10 against Round Treasury’s ideal buyer. Funding news signals momentum but does not speak to the buyer's cash or AP pain.
How do you earn enough trust to automate consequential financial work? This is t, scored 5/10 against Round Treasury’s ideal buyer. Thought-leadership framing on trust is intriguing but too abstract to drive a finance buyer to act.
Round Treasury raised $6M seed last week 💸 London fintech. AI-powered finance a, scored 5/10 against Round Treasury’s ideal buyer. Brand / culture post announcing funding round, not a demand-gen ad; judge it on brand lift, not buyer fit.
Round now captures receipts and posts them directly to your ERP Today we’re roll, scored 6/10 against Round Treasury’s ideal buyer. Solves a real finance pain but receipt capture skews toward expense management, not the core treasury or idle-cash trigger.
I spoke to 4 founders just this week who’ve just closed a round. 🚀 They've done, scored 8/10 against Round Treasury’s ideal buyer. Concrete pound-for-pound yield comparison lands squarely on the idle-cash pain of a newly funded founder.
They say when youre number one, theres only one direction you can go, but thats , scored 7/10 against Round Treasury’s ideal buyer. Peer CEO quote plus G2 badges deliver credible social proof on the exact yield-versus-liquidity tension the ICP feels.
Not the flashiest launch we'll do this year. But the one finance teams have aske, scored 6/10 against Round Treasury’s ideal buyer. Finance-team-requested framing builds goodwill but a statements launch is a hygiene feature, not a compelling yield or efficiency hook.

See Round Treasury’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.