How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where project44's ads lose the buyer

project44 is running 18 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.6 out of 10, and 9 ads need fixing. Each ad below is one of project44’s real live creatives, read straight from the ad libraries.

project44’s live ads, scored against their buyer

Why 94% of Supply Chain Teams Lack a Clear Strategy, scored 7/10 against project44’s ideal buyer. Sharp stat hook and document preview earn the click, but the asset stops short of showing what the reader gets inside.
Cut Freight Costs with ETAs built for action, scored 7/10 against project44’s ideal buyer. Named speakers, exact date and time, and a clear register CTA deliver solid logistics, but the topic framing is abstract rather than pain-anchored.
Read the news: Ranked highest in usability and deploys 5x faster., scored 6/10 against project44’s ideal buyer. Analyst recognition from a credible source lands, but 'Accelerator' category label means little without a buyer outcome tied to it.
Get the Complete Dynamic Lead Time Management Report, scored 7/10 against project44’s ideal buyer. Named third-party research and a supply-chain-specific topic earn the download, but no teaser finding inside the ad to seal it.
How Altium Stays Ahead of Shipping Delays Before They Escalate, scored 6/10 against project44’s ideal buyer. Named customer and a real logistics director give strong ICP credibility, but the copy repeats the headline with no outcome or proof of what Altium actually achieved.
In life sciences, a late shipment isn't just an inconvenience. It can mean a bat, scored 7/10 against project44’s ideal buyer. Sharp vertical hook on batch viability lands the pain precisely.
Join us live ~ available on-demand, scored 6/10 against project44’s ideal buyer. Segment fit and a live-event hook are solid, but no named speaker, no concrete draw.
Going vertical: what AI needs to pay off in the enterprise, scored 7/10 against project44’s ideal buyer. The $50,000-to-$100,000-per-minute automaker stat is a sharp, credible hook that earns attention, but the newsletter subscribe CTA is a cold ask with no preview of what the reader gets.
The age of enterprise-grade AI is upon us and its ingredients are out there. Here’s what it takes to deliver on its promise., scored 5/10 against project44’s ideal buyer. The automaker cost stat is compelling but the headline is a vague manifesto, the generic stock chart creative adds nothing, and there is no clear next step.
What it takes to move pharma logistics from reactive to proactive. Stories from , scored 6/10 against project44’s ideal buyer. The reactive-to-proactive framing is on-point for the ICP pain.
Most pharma supply chain teams don’t have a visibility problem anymore. They hav, scored 8/10 against project44’s ideal buyer. Named speakers with titles, a precise date and time, and a sharp 'action problem not visibility problem' hook give pharma supply chain leaders a real reason to register.
Reimagining Pharma’s reactive supply chain. Join the project44 life science and , scored 6/10 against project44’s ideal buyer. Segment-right topic but no concrete draw beyond 'conversation' to justify registering.
Supply chain orchestration that protects product integrity from origin to patien, scored 7/10 against project44’s ideal buyer. Vivid, specific promise lands hard for pharma cold-chain buyers but no next step visible.
Reimagining Pharma’s reactive supply chain, join the project44 team for a conver, scored 6/10 against project44’s ideal buyer. Segment-right topic but the draw is a generic 'conversation' with no named speaker or agenda hook.
58% to 93.6% Carrier Completion in Two Months, scored 8/10 against project44’s ideal buyer. Specific before-and-after metric is compelling proof for transportation ops buyers, named customer adds credibility.
Join us Thursday, November 5th 10-10:45am CT for an in-depth industry conversati, scored 6/10 against project44’s ideal buyer. Logistics and date are present but the draw is a generic 'industry conversation' with no named speaker or agenda hook.
Learn from project44 experts, scored 7/10 against project44’s ideal buyer. Strong ICP-resonant framing ties visibility to AI outcomes, but no speaker, agenda, or concrete draw beyond the topic.
Read the Press Release, scored 6/10 against project44’s ideal buyer. Analyst recognition is credible but 'Accelerator' category label means little without a buyer outcome tied to it.

See project44’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.