How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Prodigal's ads lose the buyer

Prodigal is running 7 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.4 out of 10, and 3 ads need fixing. Each ad below is one of Prodigal’s real live creatives, read straight from the ad libraries.

Prodigal’s live ads, scored against their buyer

If you think money is complicated, try talking about it. Our AI understands both, scored 6/10 against Prodigal’s ideal buyer. Booth call-to-action lands but no concrete reason to visit beyond curiosity.
As AI takes on more financial conversations, the standard for understanding peop, scored 7/10 against Prodigal’s ideal buyer. Emotionally provocative hook earns attention but the booth visit reason stays implicit.
We could tell you what we're bringing to Money20/20. But that would spoil the fu, scored 5/10 against Prodigal’s ideal buyer. Clever phone metaphor fits the product but teaser copy gives no concrete reason to visit the booth.
To a financial institution, it's one account among thousands. To the person on t, scored 7/10 against Prodigal’s ideal buyer. Sharp empathy hook and clear booth logistics, but no concrete draw beyond the question itself.
Everyone's bringing AI to Money20/20 . We're bringing a plot twist. Because the , scored 7/10 against Prodigal’s ideal buyer. Intrigue hook and event context land well, but the 'plot twist' tease needs a payoff the copy never delivers.
When someone you care about is on the line, you want an AI agent that understand, scored 7/10 against Prodigal’s ideal buyer. Emotionally resonant hook reframes AI trust for the buyer's own borrowers, booth logistics are clear, but no concrete demo draw.
Understanding Creates Clarity, scored 6/10 against Prodigal’s ideal buyer. Empathy-led question is on-brand but the body copy stays abstract, and no concrete booth draw is offered beyond the location.

See Prodigal’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.