Where PrettyDamnQuick's ads lose the buyer

PrettyDamnQuick is running 3 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.7 out of 10, and 1 ad needs fixing. Each ad below is one of PrettyDamnQuick’s real live creatives, read straight from the ad libraries.

PrettyDamnQuick’s live ads, scored against their buyer

• For Scaled Ecommerce Teams, scored 7/10 against PrettyDamnQuick’s ideal buyer. Free audit offer with a clear pain hook lands well, but sitelinks dilute focus with off-topic links.
• Shopify Order Tracking, Reduce WISMO, scored 6/10 against PrettyDamnQuick’s ideal buyer. Relevant WISMO pain named but value stays generic with no proof or specific outcome to earn the click.
• We Scan Your Checkout, Recovery Plan, scored 7/10 against PrettyDamnQuick’s ideal buyer. Personalized scan promise is a strong hook but body copy stays vague with no number or named outcome.

See PrettyDamnQuick’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.