How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Pattern's ads lose the buyer

Pattern is running 14 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.5 out of 10, and 7 ads need fixing. Each ad below is one of Pattern’s real live creatives, read straight from the ad libraries.

Pattern’s live ads, scored against their buyer

Ask your agency this one question., scored 8/10 against Pattern’s ideal buyer. Sharp, provable conflict-of-interest hook lands squarely on the ICP's ad ROAS pain.
56% conversion lift. 185% YoY growth., scored 8/10 against Pattern’s ideal buyer. Named customer, two hard numbers, and a clear pain hook make this a strong social proof asset.
Unauthorized sellers were stealing sales, scored 8/10 against Pattern’s ideal buyer. Recognized brand name, three concrete outcomes, and a direct pain match to unauthorized sellers and ROAS.
We Buy and Sell Your Stock, scored 7/10 against Pattern’s ideal buyer. Unique distributor model and end-to-end ops claim are specific, but no proof or outcome number to close the deal.
TikTok Content Agency for Brands, scored 6/10 against Pattern’s ideal buyer. Query-matched and benefit-clear but generic agency positioning with no differentiator or proof.
Pattern Ecommerce Platform #1 3P Sell, scored 7/10 against Pattern’s ideal buyer. Buy Box, global expansion, and zero headcount are sharp ICP pain hooks.
TikTok Shop Agency Partner, scored 8/10 against Pattern’s ideal buyer. Certified partner claim, review snippet, and 'Book A Call' sitelink make this the strongest TikTok search ad in the set.
Accelerate With Pattern, scored 4/10 against Pattern’s ideal buyer. Generic category claim with no specific outcome or proof to justify a click.
Pattern Global 3P Accelerator Partner, scored 6/10 against Pattern’s ideal buyer. Buy Box and zero headcount hooks are specific but no proof or CTA sharpens the click.
#1 3P Seller on Amazon, scored 7/10 against Pattern’s ideal buyer. '#1 3P Seller on Amazon' is a strong credibility hook but no CTA or proof of brand outcomes follows.
Logisitcs - Fulfillment - No thinking required, scored 5/10 against Pattern’s ideal buyer. Casual hook lands on the right pain but a typo in the headline and vague body undercut credibility.
Pattern Ecommerce Agency GCC, scored 6/10 against Pattern’s ideal buyer. GCC marketplace focus and 'Book a strategy call' are well-matched to the localized buyer but proof is absent.
Grow Your Sales with Pattern, scored 5/10 against Pattern’s ideal buyer. 'Largest marketplace accelerator' claim is generic and the Zyliss case study teaser is buried below the fold with no outcome number.
End to End MENA Entry, scored 6/10 against Pattern’s ideal buyer. 'MENA's shoppers are ready. Is your brand?' is a sharp localized hook but 'real, measurable growth' stays vague with no number or CTA beyond Open.

See Pattern’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.