How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Orange Logic's ads lose the buyer

Orange Logic is running 17 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.2 out of 10, and 8 ads need fixing. Each ad below is one of Orange Logic’s real live creatives, read straight from the ad libraries.

Orange Logic’s live ads, scored against their buyer

Agentic content orchestration. End to end., scored 5/10 against Orange Logic’s ideal buyer. Category claim with no proof, no specific outcome, and no reason to click over any rival DAM.
The future of content operations, scored 5/10 against Orange Logic’s ideal buyer. Sharp positioning against legacy DAM but no proof, no outcome, and 'See How' is too soft for conversion.
You labeled your AI-generated image. Then you posted it, and the label didn’t sh, scored 7/10 against Orange Logic’s ideal buyer. Specific IPTC-backed provenance scenario and a sharp visual diagram make the content-traceability pain concrete and credible.
The content platform without limits, scored 5/10 against Orange Logic’s ideal buyer. Scalability promise lands but no proof or specific outcome anchors the claim.
Better experiences need better-connected content, scored 6/10 against Orange Logic’s ideal buyer. The 65% stat adds credibility but the CX framing drifts from the DAM buyer's core pain.
AI needs context to act. Get the 451 Research report on connecting content, gove, scored 7/10 against Orange Logic’s ideal buyer. Sharp positioning on agentic AI plus a named analyst source makes this the strongest lead magnet in the set.
More content. More questions about what you can use., scored 7/10 against Orange Logic’s ideal buyer. Rights-and-approval hook is the sharpest pain nail in the set, but the guide asset is unnamed and unpreviewd.
The future of content operations, scored 5/10 against Orange Logic’s ideal buyer. Category claim is directionally right but no outcome, proof, or concrete differentiator gives the buyer a reason to click.
Your next AI challenge might be your content library., scored 8/10 against Orange Logic’s ideal buyer. FINAL FINAL_v2 visual makes the chaos visceral and the AI angle sharpens urgency for the exact ICP pain.
More content. More questions about what you can use., scored 7/10 against Orange Logic’s ideal buyer. Rights-and-approval hook is sharp and on-ICP pain, but the guide asset remains unnamed and unpreviewd.
Agentic content orchestration. End to end., scored 5/10 against Orange Logic’s ideal buyer. Lifecycle claim is broad and unproven, and the moon-phases visual adds no functional meaning for the buyer.
Your team shouldn’t have to guess which version is right. Neither should your AI, scored 7/10 against Orange Logic’s ideal buyer. Strong pain hook and clear asset topic, but cover copy alone without a teaser finding limits pull.
Your AI strategy needs a content strategy, scored 7/10 against Orange Logic’s ideal buyer. Named third-party stat and sharp rhetorical contrast earn the click, but sports imagery is off-ICP and dilutes relevance.
Your AI strategy needs a content strategy, scored 7/10 against Orange Logic’s ideal buyer. Same strong stat and third-party credibility as variant one, sports imagery still mismatches the enterprise DAM buyer.
The content platform without limits, scored 4/10 against Orange Logic’s ideal buyer. Aspirational tagline with no DAM pain, no specific outcome, and no ICP signal leaves the buyer with nothing to act on.
Your next AI challenge might be your content library., scored 8/10 against Orange Logic’s ideal buyer. Instantly recognizable versioning pain visualized on the creative makes this the sharpest ICP hook in the set.
Better experiences need better-connected content, scored 6/10 against Orange Logic’s ideal buyer. 65% stat and 451 Research badge add credibility, but the CX framing drifts from the DAM governance pain the ICP owns.

See Orange Logic’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.