Where Notion's ads lose the buyer

Notion is running 3 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 7.7 out of 10, and 0 ads need fixing. Each ad below is one of Notion’s real live creatives, read straight from the ad libraries.

Notion’s live ads, scored against their buyer

• When Rakuten France set out to help teams automate repetitive work, they knew a , scored 7/10 against Notion’s ideal buyer. Named customer and automation pain land well, but copy cuts off before the payoff.
• Tool sprawl slows teams down. Ramp consolidated knowledge + workflows in Notion,, scored 8/10 against Notion’s ideal buyer. Sharp problem hook plus a real named customer consolidating knowledge and workflows hits the ICP squarely.
• Ramp brought scattered work into Notion so teams could find trusted answers fast, scored 8/10 against Notion’s ideal buyer. Specific outcome, named customer, and a cost-cut metric make this a credible case study hook.

See Notion’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.