How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B SaaS spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Legora's ads lose the buyer

Legora is running 24 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.3 out of 10, and 1 ad needs fixing. Each ad below is one of Legora’s real live creatives, read straight from the ad libraries.

Legora’s live ads, scored against their buyer

member logo, scored 5/10 against Legora’s ideal buyer. Brand logo with tagline only, no hook, proof, or offer to earn the click.
What does it actually take to become a Legora power user? For Matthew Madsen , M, scored 7/10 against Legora’s ideal buyer. Named Managing Partner at a real firm gives cold-audience proof.
member logo, scored 6/10 against Legora’s ideal buyer. Relatable fragmentation pain opens strong but the product reveal is buried in a busy event-stage creative with no clear CTA.
We’re excited to share S&P Global has chosen Legora as its legal AI platform. S&, scored 8/10 against Legora’s ideal buyer. A-list enterprise logo delivers instant social proof for skeptical GC buyers.
member logo, scored 6/10 against Legora’s ideal buyer. Clever hook addresses the job-threat fear but never lands a concrete product claim.
Air Canada has selected Legora as its legal AI partner. The airline's in-house l, scored 8/10 against Legora’s ideal buyer. Recognizable enterprise customer signals multi-jurisdictional scale that mirrors ICP pain exactly.
member logo, scored 6/10 against Legora’s ideal buyer. Product launch energy is real but the event-recap framing buries the buyer benefit.
For most firms, regulatory monitoring is overhead. Lawyers reading newsletters, , scored 7/10 against Legora’s ideal buyer. Opens on a precise, felt pain that in-house legal leaders recognize immediately, but the payoff is cut before the solution lands.
"My purpose in life is to get things started, to create movement, be part of mov, scored 5/10 against Legora’s ideal buyer. Brand / culture post, not a demand-gen ad; judge it on brand lift, not buyer fit.
member logo, scored 5/10 against Legora’s ideal buyer. Logo-and-tagline creative with no proof, no pain, and no CTA gives the buyer nothing to act on.
member logo, scored 5/10 against Legora’s ideal buyer. Brand / culture post, not a demand-gen ad; judge it on brand lift, not buyer fit.
Legal and sales, finally in sync. Legora and Salesforce will integrate to connec, scored 7/10 against Legora’s ideal buyer. Hits in-house legal teams directly but announces a future integration rather than a live, clickable offer.
Discover Legora Document Analysis, scored 5/10 against Legora’s ideal buyer. Specific capability claim lands but 'Now that's attractive' is a quirky closer with no CTA urgency for a cold buyer.
AI for Legal Professionals Demo, scored 6/10 against Legora’s ideal buyer. Clear ICP label and demo CTA but body copy repeats itself and lists features without a single outcome.
Collaborative AI for Lawyers, scored 6/10 against Legora’s ideal buyer. Solid role fit and three concrete verbs but 'adapts to your ways of working' is generic and no proof is offered.
Law Just Got More Attractive, scored 3/10 against Legora’s ideal buyer. Playful headline signals nothing specific and 'only platform worth looking at' is an unsubstantiated boast with no outcome.
Legora Legal Work AI 88 Percent, scored 7/10 against Legora’s ideal buyer. 88 percent stat is a real proof point tied to a buyer outcome but the headline 'Legal Work AI' is flat and undersells it.
Collaborative AI for Lawyers, scored 5/10 against Legora’s ideal buyer. Clean role signal but 'boosts efficiency' is generic and no proof or specific outcome earns the click.
Legal Work Without Limits Stats, scored 8/10 against Legora’s ideal buyer. Three concrete percentage stats stack real proof and sitelinks cover multiple buyer entry points, making this the strongest Google execution.
Legora Legal Work AI 88%, scored 7/10 against Legora’s ideal buyer. Strong stat and clear vertical fit, but no differentiator beyond speed.

See Legora’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.