Where Kolleno's ads lose the buyer

Kolleno is running 3 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 7.3 out of 10, and 0 ads need fixing. Each ad below is one of Kolleno’s real live creatives, read straight from the ad libraries.

Kolleno’s live ads, scored against their buyer

• Getting paid is only half the job for Rakuten Rewards' credit and collections te, scored 7/10 against Kolleno’s ideal buyer. Named customer and real operational pain land well, but outcome metrics are absent.
• "I've forgotten how life was before Kolleno." 18 months ago, Petro Pillati 's te, scored 8/10 against Kolleno’s ideal buyer. Memorable quote from a named Rakuten contact with a concrete before-and-after story hooks the right buyer.
• Chasing Invoices All Month?, scored 7/10 against Kolleno’s ideal buyer. Clear three-part value prop and a specific CTA, but no proof or number to back the promise.

See Kolleno’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.