How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Instruqt's ads lose the buyer

Instruqt is running 11 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 5.6 out of 10, and 7 ads need fixing. Each ad below is one of Instruqt’s real live creatives, read straight from the ad libraries.

Instruqt’s live ads, scored against their buyer

Don't Read About Your Product. Let Buyers Use It., scored 7/10 against Instruqt’s ideal buyer. Strong hook and live-environment proof shot, but no named customer or outcome number to close the deal.
See How Hands-On Demos Drive Pipeline & Adoption, scored 8/10 against Instruqt’s ideal buyer. 'Hard to demo? Let them try it themselves.' nails the exact ICP pain, and the Consul sandbox screenshot makes it tangible, but no proof number or named customer.
Your Prospects Remember What They Do, Not What They See, scored 7/10 against Instruqt’s ideal buyer. Pain hook is sharp and the platform UI screenshot grounds the claim.
See How Hands-On Demos Drive Pipeline & Adoption, scored 7/10 against Instruqt’s ideal buyer. Sharp ICP stat hooks the SE leader but no named proof or hard CTA to convert.
Generate Leads That Are Ready to Buy, scored 6/10 against Instruqt’s ideal buyer. Segment label 'FOR MARKETING' narrows to a secondary buyer while the ICP is the SE/DevRel leader, diluting fit.
Transform Learning, scored 4/10 against Instruqt’s ideal buyer. Generic learning headline misses the SE/DevRel pipeline pain and offers no specific outcome or differentiator.
Empower Engineers Tech Learning Redefined, scored 5/10 against Instruqt’s ideal buyer. '2000+ Content Creators' is the only proof point but the headline and body stay generic, missing the pipeline or demo-conversion angle.
Redefine Training Empowering Engineers, scored 4/10 against Instruqt’s ideal buyer. Truncated copy and generic 'dynamic training' body leave the ICP pain and differentiator invisible.
AI Sales Enablement Tools Best Training, scored 5/10 against Instruqt’s ideal buyer. 'Sales Engineering' sitelink signals the right buyer but 'AI Sales Enablement' headline chases a crowded generic query with no specific outcome.
Instruqt Sandbox Innovation, scored 4/10 against Instruqt’s ideal buyer. 'Come See How the Instruqt Sandbox Technology Works' is a curiosity tease with no outcome, no ICP pain, and no CTA.
Dive into Virtual Labs Simplified, scored 5/10 against Instruqt’s ideal buyer. 'Live sandbox' and 'Virtual Labs' signal the product.

See Instruqt’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.