Where Gorgias's ads lose the buyer
Gorgias is running 11 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.5 out of 10, and 6 ads need fixing. Each ad below is one of Gorgias’s real live creatives, read straight from the ad libraries.
Gorgias’s live ads, scored against their buyer
- "That's my girl. That's who I want to talk to." When shoppers know your CX agent, scored 6/10 against Gorgias’s ideal buyer. Warm CX loyalty angle resonates but lacks a product hook or clear reason to click.
- Where do you manage your agents from? I used to do it from Claude, auditing rout, scored 7/10 against Gorgias’s ideal buyer. Slack-native AI agent audit workflow is a sharp, specific signal for power-user CX ops leaders.
- So excited about this one! Gorgias just launched Behind the Inbox, a podcast whe, scored 5/10 against Gorgias’s ideal buyer. Podcast promo builds brand with CX leaders but offers no product value or demand-gen pull.
- We talk very little about how hard it is to implement AI agents. Most of the con, scored 6/10 against Gorgias’s ideal buyer. Honest AI implementation angle is relevant but hook stays abstract with no ecommerce payoff.
- We’ve raised over $100M to create AI customer support that doesn’t sound like AI, scored 8/10 against Gorgias’s ideal buyer. $100M funding proof plus anti-slop positioning makes a sharp, credible hook for CX buyers.
- Something exciting is launching today and I'm proud to be part of it! Behind the, scored 5/10 against Gorgias’s ideal buyer. Brand / culture post, not a demand-gen ad; judge it on brand lift, not buyer fit.
- Every AI agent vendor says they're the best. None of them can prove it. So we te, scored 9/10 against Gorgias’s ideal buyer. Public benchmark on real Shopify brand data directly answers the ICP's vendor-selection anxiety.
- I've been running an interesting experiment the last 14 days. I've focused heavi, scored 8/10 against Gorgias’s ideal buyer. Concrete AI QA audit showing real subscription and cancellation ticket fixes speaks directly to CX ops pain.
- Thrilled to share this from the team at Gorgias ! I’ve been privileged to be an , scored 6/10 against Gorgias’s ideal buyer. Thought-leadership angle on CX culture is on-audience but too abstract to drive a product click.
- They're officially paying me to yap! I've spent the past few months working on a, scored 5/10 against Gorgias’s ideal buyer. Brand / culture post, not a demand-gen ad; judge it on brand lift, not buyer fit.
- Big day today for everyone who's using our Helpdesk: we're making Gaia available, scored 7/10 against Gorgias’s ideal buyer. Product launch announcement with broad rollout signal is relevant to existing and prospective helpdesk buyers.
See Gorgias’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.
Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.