How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B SaaS spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Goodtape's ads lose the buyer

Goodtape is running 12 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.1 out of 10, and 1 ad needs fixing. Each ad below is one of Goodtape’s real live creatives, read straight from the ad libraries.

Goodtape’s live ads, scored against their buyer

Easy and Secure Transcription, scored 5/10 against Goodtape’s ideal buyer. Hits the right themes but stays generic with no privacy credential or ICP signal.
AVG-Compliant Confidential AI Transcription, scored 7/10 against Goodtape’s ideal buyer. GDPR compliance front and center directly addresses the privacy-first buyer trigger.
Good Tape Transcription Fast Safe Accurate, scored 5/10 against Goodtape’s ideal buyer. Fast, safe, accurate covers the bases but no GDPR proof or ICP role to differentiate.
Precise Transcription Tool Danish, scored 5/10 against Goodtape’s ideal buyer. Accuracy and time-saving are relevant but no privacy or compliance hook for the sensitive-data buyer.
Easy Secure AI Transcription GDPR, scored 8/10 against Goodtape’s ideal buyer. GDPR compliance named, journalism and newsroom sitelinks hit the core ICP segments directly.
Fast Accurate AI Transcription Free Trial, scored 6/10 against Goodtape’s ideal buyer. Safe and free trial are useful but no GDPR or compliance credential to close the privacy-anxious buyer.
Interview Transcription GDPR Secure, scored 8/10 against Goodtape’s ideal buyer. Interview-specific headline plus GDPR-secure for confidential data nails the journalist trigger precisely.
Secure AI Audio to Text Dutch, scored 6/10 against Goodtape’s ideal buyer. Security and precision are on-message but body copy repeats itself and dilutes the compliance angle.
Säker ljud-till-text AI transkription, scored 6/10 against Goodtape’s ideal buyer. Security angle is on-point but no GDPR, ISO, or proof to separate it from generic AI tools.
Transkrypcje Good Tape Poland, scored 4/10 against Goodtape’s ideal buyer. Bare brand name and generic accuracy claim with zero security or privacy signal for privacy-sensitive buyers.
Bezpieczne audio na tekst Poland, scored 7/10 against Goodtape’s ideal buyer. Security headline plus free-trial sitelink and reviews link cover the core ICP triggers well for a search context.
Sikker lyd-til-tekst hurtige transskriptioner, scored 6/10 against Goodtape’s ideal buyer. Speed and security are named but repetitive body copy wastes space where GDPR or accuracy proof would convert.

See Goodtape’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.