How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Fluix's ads lose the buyer

Fluix is running 16 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 7.2 out of 10, and 4 ads need fixing. Each ad below is one of Fluix’s real live creatives, read straight from the ad libraries.

Fluix’s live ads, scored against their buyer

In two weeks, we’re heading to the HSE Summit by The Global Series . Our Nick La, scored 5/10 against Fluix’s ideal buyer. Brand/event post for HSE Summit attendance, not a demand-gen offer.
Field reports shouldn't live in a spreadsheet nobody opens. See exactly what you, scored 8/10 against Fluix’s ideal buyer. Paper-vs-digital contrast lands the core pain sharply, but no named proof or specific outcome metric.
Managing more sites but seeing less of what's happening on them? See how wind an, scored 7/10 against Fluix’s ideal buyer. Wind and solar vertical fit is strong but 'silo-free field operations' stays vague with no concrete offer.
Leadership backed it. The field team ran with it. 55K+ completed docs later, it', scored 8/10 against Fluix’s ideal buyer. Named customer and a concrete outcome land hard for wind O&M buyers, though hours saved stays vague.
The instinct when you digitise a form is to keep every field from the paper vers, scored 7/10 against Fluix’s ideal buyer. Sharp POV challenging a real digitization mistake resonates with ops managers mid-transformation.
No scanning. No re-keying handwritten notes back at the office. The report is do, scored 9/10 against Fluix’s ideal buyer. Visceral, specific outcome eliminates the core admin rework pain with a clear demo CTA and product UI proof.
Most of the wind O&M performance gap isn't component failure. It's day-to-day ex, scored 8/10 against Fluix’s ideal buyer. Hyper-targeted guide for wind O&M managers hits the exact ICP role and pain, though no immediate offer or CTA.
Fluix integration with Microsoft Copilot, scored 6/10 against Fluix’s ideal buyer. Intriguing safety data hook but the Copilot integration angle is too abstract without a clear outcome or CTA.
Field crews don't stop working just because the signal does. Neither should your, scored 8/10 against Fluix’s ideal buyer. Offline capability is a genuine differentiator for field ops buyers, stated bluntly with UI proof and a clear CTA.
Every time a new job starts, you need to work out which sub-permits apply, creat, scored 7/10 against Fluix’s ideal buyer. Permit-to-work pain is real for HSE and ops managers, and the copy names the exact friction point clearly.
At 80 meters up there's no WiFi, no cell signal, and no room for a dropped form., scored 9/10 against Fluix’s ideal buyer. Offline inspection at height is the sharpest possible differentiator for wind and rope-access buyers, with demo CTA.
Paper-based audits hide compliance gaps until it's too late. Fluix gives field t, scored 8/10 against Fluix’s ideal buyer. Sharp pain hook, field-worker visual, and social proof number land well for HSE and ops buyers.
The O&M Cost Gap in Wind Energy | Fluix, scored 6/10 against Fluix’s ideal buyer. Vertical targeting is precise but the creative stops at the topic title with no stat, outcome, or CTA to earn the click.
There is a single stat from McKinsey’s latest wind O&M research that truly inter, scored 7/10 against Fluix’s ideal buyer. McKinsey citation and explicit role call-out for wind ops managers give this real credibility, but no CTA or next step is visible.
Fluix MCP Skills Library, scored 5/10 against Fluix’s ideal buyer. Body copy teases a relatable pain but the headline names an internal product label that means nothing to a cold buyer.
This week in #AITuesdays — our Serhii Merkulov shows how to unite HSE observatio, scored 7/10 against Fluix’s ideal buyer. HSE workflow unification is a precise pain for the exact buyer, and the AI angle adds timely relevance.

See Fluix’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.