Where Flowspace's ads lose the buyer

Flowspace is running 3 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 5.7 out of 10, and 1 ad needs fixing. Each ad below is one of Flowspace’s real live creatives, read straight from the ad libraries.

Flowspace’s live ads, scored against their buyer

• Flowspace Fulfillment, scored 3/10 against Flowspace’s ideal buyer. Category-only headline with zero value proposition or reason to click over any rival.
• Lower Shipping Costs Now - Reduce Your Shipping Costs, scored 7/10 against Flowspace’s ideal buyer. Hits a real ICP pain with a Trustpilot rating and a scalability outcome, though the headline repeats itself instead of sharpening the hook.
• #1 3PL Fulfillment Company - End-To-End Fulfillment, scored 7/10 against Flowspace’s ideal buyer. NPS of 94 and a switching incentive sitelink give real proof, but '#1' claim needs backing and 'End-To-End' adds no specific outcome.

See Flowspace’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.