Where Fidesic's ads lose the buyer

Fidesic is running 18 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.3 out of 10, and 9 ads need fixing. Each ad below is one of Fidesic’s real live creatives, read straight from the ad libraries.

Fidesic’s live ads, scored against their buyer

  • It's easy for AP automation to claim Multi-Entity Support. Fidesic lives up to t, scored 8/10 against Fidesic’s ideal buyer. Directly calls out multi-entity AP pain and challenges competitor claims with confidence.
  • Ninety-five percent (95%) of enterprise generative AI pilots fail to deliver any, scored 4/10 against Fidesic’s ideal buyer. Stat is attention-grabbing but pivots away from AP automation and multi-entity pain the ICP actually has.
  • If you've got multiple location managers and accounting team members in corporat, scored 9/10 against Fidesic’s ideal buyer. Mirrors the exact buyer scenario, multi-location managers plus staged approvals, with surgical precision.
  • Fidesic Joins the Knights of GP, scored 6/10 against Fidesic’s ideal buyer. Signals long GP commitment and preferred ISV status but offers no AP pain hook or CTA.
  • Fidesic is more than just a one-size-fits-all AP automation platform. We deliver, scored 6/10 against Fidesic’s ideal buyer. Custom deployment angle is relevant but vague, no specific outcome or proof for the GP buyer.
  • Looking for the right accounts payable solution for your Client? Check out how e, scored 5/10 against Fidesic’s ideal buyer. Partner-channel framing misses the end-buyer ICP, and the install ease claim lacks any proof.
  • Using Binary Stream MEM? We integrate with Binary Stream seamlessly and understa, scored 7/10 against Fidesic’s ideal buyer. Tight niche signal for multi-entity GP users lands squarely on the ICP pain, though no outcome proof is shown.
  • SOC 2 Types 1 & Certified, scored 7/10 against Fidesic’s ideal buyer. SOC 2 Type II plus SOX compliance question directly addresses a CFO and Controller trust barrier.
  • Do I Have to Leave Dynamics GP Right Now? Honest Answer, scored 8/10 against Fidesic’s ideal buyer. Headline names the exact fear of every GP-staying buyer, making it the strongest hook in the set.
  • Heading to SummitNA? See you in Nashville!, scored 5/10 against Fidesic’s ideal buyer. Brand event post, not a demand-gen ad; judge it on brand lift, not buyer fit.
  • Everyone talks about agentic accounting but most solutions don't deliver value. , scored 6/10 against Fidesic’s ideal buyer. Trendy agentic hook with an ROI promise is relevant but too vague to earn a click from a skeptical CFO.
  • Need an easier way to pay vendors by check?, scored 7/10 against Fidesic’s ideal buyer. Hits a real BC pain point but the JustPay co-brand muddies who owns the solution.
  • Deployable AI that Actually Returns Value, scored 3/10 against Fidesic’s ideal buyer. Generic AI ROI hook has no AP, GP, or BC signal to stop the right buyer.
  • What to Know About Dynamics AP Automation in 2027, scored 6/10 against Fidesic’s ideal buyer. ERP-qualified topic earns attention but future-year framing delays urgency for today's buyer.
  • Accounts Payable for the Entire Finance Team, scored 7/10 against Fidesic’s ideal buyer. Product UI with multi-entity accounts and approval queue speaks directly to the ICP pain.
  • The 9 Best AP Automation Platforms for Microsoft Dynamics GP and Business Central, scored 7/10 against Fidesic’s ideal buyer. Comparison list format targets active evaluators on GP and BC but buries Fidesic's own claim.
  • Why Fidesic is the best AP Automation for Microsoft Dynamics GP, scored 6/10 against Fidesic’s ideal buyer. Self-declared 'best' claim with no proof or differentiator to back it up for a skeptical buyer.
  • Why Fidesic is the best AP Automation for Microsoft Dynamics GP & BC, scored 7/10 against Fidesic’s ideal buyer. Dual ERP logo treatment instantly qualifies the right buyer but the body still lacks proof.

See Fidesic’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.