How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where emnify's ads lose the buyer

emnify is running 24 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.3 out of 10, and 3 ads need fixing. Each ad below is one of emnify’s real live creatives, read straight from the ad libraries.

emnify’s live ads, scored against their buyer

One carrier was never built for global growth, scored 7/10 against emnify’s ideal buyer. Sharp pain hook on cross-border SIM fragmentation, but no proof or specific outcome to close the click.
Your connectivity may be working. Is it optimized?, scored 8/10 against emnify’s ideal buyer. Strong challenger hook plus six industry award badges give rare in-feed proof that lifts credibility meaningfully.
Managing connectivity shouldn’t be reactive., scored 7/10 against emnify’s ideal buyer. Real product UI makes the control promise tangible, but the tagline is generic and the CTA is vague.
Connectivity gaps usually surface after they get expensive, scored 8/10 against emnify’s ideal buyer. Pain-first framing with six award badges lands credibility, but no outcome or CTA to convert the curious.
Plan 2027 with a clearer view of your IoT connectivity., scored 6/10 against emnify’s ideal buyer. Planning hook is timely but the payoff stays vague, no specific gap or outcome named to earn the click.
Expanding into the US? Skip the roaming shock, scored 8/10 against emnify’s ideal buyer. Geo-specific pain named precisely with a clear one-platform promise and an explicit CTA button.
What would an IoT connectivity audit reveal?, scored 7/10 against emnify’s ideal buyer. Question-led hook surfaces four real buyer pains but stops short of showing what emnify actually does about them.
Managing IoT connectivity should not require manual work, scored 6/10 against emnify’s ideal buyer. Benefit is real but stated generically, no proof, no specific outcome, and no CTA to push the click.
Hoy, emnify entra en su próxima fase de crecimiento. Kenneth De Spiegeleire ha s, scored 5/10 against emnify’s ideal buyer. Brand and leadership announcement post, not a demand-gen ad; judge it on brand lift, not buyer fit.
If you can’t act on your connectivity, you don’t control it., scored 7/10 against emnify’s ideal buyer. Punchy contrarian hook and a clear demo CTA work well, but the insight stays abstract with no proof or specifics.
Don’t wait for connectivity issues to escalate., scored 7/10 against emnify’s ideal buyer. Real-time control promise is on-pain and the SIM visual reinforces the product, but no proof or scale signal to close the gap.
Connectivity you can actually control, scored 7/10 against emnify’s ideal buyer. Control framing hits the core pain, but body copy lists features without a specific outcome or proof number.
IoT SIM for EV Chargers, scored 7/10 against emnify’s ideal buyer. Vertical-specific headline matches a high-intent EV charging query cleanly, but body stays generic on reliability.
Keep Charge Points Online 24/7, scored 8/10 against emnify’s ideal buyer. Uptime promise plus pilot-to-global-rollout scaling message directly addresses the EV operator's deployment pain.
EV Charging Connectivity 540 Networks, scored 8/10 against emnify’s ideal buyer. 540 networks across 180 countries is a concrete proof point that earns trust from a global EV operator.
What Is an IMEI Number, scored 3/10 against emnify’s ideal buyer. Informational IMEI explainer headline attracts researchers, not buyers ready to evaluate an IoT connectivity platform.
TechCo vs Telco Blog Post, scored 3/10 against emnify’s ideal buyer. Blog headline sends a high-intent buyer to thought-leadership content, not a product or demo destination.
For Charge Point Operators IoT, scored 8/10 against emnify’s ideal buyer. Role-named headline plus 540 networks and 180 countries gives a charge point operator an immediate reason to click.
IoT SIM Karten von emnify, scored 5/10 against emnify’s ideal buyer. Headline names the product clearly but body offers only generic platform overview with no specific proof or outcome.
EV Charging IoT Connectivity Solutions, scored 5/10 against emnify’s ideal buyer. Vertical targeting is on-point but body copy is vague platitudes with no specific outcome.

See emnify’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.