How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B SaaS spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Emely's ads lose the buyer

Emely is running 10 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 4.6 out of 10, and 4 ads need fixing. Each ad below is one of Emely’s real live creatives, read straight from the ad libraries.

Emely’s live ads, scored against their buyer

Plataforma de dados open source, scored 3/10 against Emely’s ideal buyer. Generic data platform pitch with no Azure, private AI, compliance, or RBAC signal for this ICP.
Sua plataforma de dados opensource, scored 3/10 against Emely’s ideal buyer. Broad open-source data platform message misses private AI, data sovereignty, and compliance triggers entirely.
Sua plataforma de dados opensource, scored 3/10 against Emely’s ideal buyer. Unified data platform creative lacks any hook on private AI, Azure governance, or regulated-industry pain.
Sua vantagem competitiva na era da AI, scored 4/10 against Emely’s ideal buyer. Vague positioning claim with no specific pain, proof, or offer for the ICP buyer.
Baixe o playbook: Anti-Hallucination Architecture, scored 6/10 against Emely’s ideal buyer. Hallucination pain point lands but no privacy, compliance, or Azure angle for the core ICP.
Seu parceiro no desenvolvimento de Inteligência artificial, scored 5/10 against Emely’s ideal buyer. Mission-critical framing is directionally right but too abstract to earn a click from a compliance buyer.
Baixe o playbook: Anti-Hallucination Architecture, scored 6/10 against Emely’s ideal buyer. Credible pain hook and named framework, but misses data privacy and compliance angles the ICP needs most.
Sua plataforma de dados opensource, scored 5/10 against Emely’s ideal buyer. Broad data platform pitch touches security but skips private AI, RBAC, and compliance triggers entirely.
Sua plataforma de dados opensource, scored 5/10 against Emely’s ideal buyer. Identical broad data platform pitch as ad 4, same missing compliance and private AI specificity.
Baixe o playbook: Anti-Hallucination Architecture, scored 6/10 against Emely’s ideal buyer. Hallucination hook is attention-grabbing but the offer stops short of the ICP's data sovereignty concerns.

See Emely’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.