Where DynaRisk's ads lose the buyer
DynaRisk is running 15 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 7.5 out of 10, and 1 ad needs fixing. Each ad below is one of DynaRisk’s real live creatives, read straight from the ad libraries.
DynaRisk’s live ads, scored against their buyer
- Download the Cyber Growth Guide, scored 8/10 against DynaRisk’s ideal buyer. Directly names carriers and brokers, frames a real market pain, clear download CTA.
- Fortinet might be just the tip of the iceberg the part that became visible becau, scored 6/10 against DynaRisk’s ideal buyer. Threat-intel hook is credible but stops at awareness with no clear offer or next step for underwriters.
- A $20bn medtech company was recently taken offline for 3 weeks by a cyber attack, scored 8/10 against DynaRisk’s ideal buyer. Questionnaire-vs-reality contrast lands the underwriting blind-spot pain precisely for the core buyer.
- Cyber has the potential to become a leading revenue line — but building a progra, scored 7/10 against DynaRisk’s ideal buyer. Clear revenue ambition and guide asset land well, but no proof or specificity on what the programme delivers.
- Cyber Growth Guide, scored 8/10 against DynaRisk’s ideal buyer. Threat-data-to-profitable-growth link speaks directly to underwriters' core pain with a credible mechanism.
- How Brokers Are Increasing Cyber Conversion Rates, scored 8/10 against DynaRisk’s ideal buyer. Pain-first hook, three concrete broker outcomes, and a dated webinar CTA make this highly actionable for broker ICP.
- Cyber programmes underperform due to low conversion, high loss ratios, and poor , scored 7/10 against DynaRisk’s ideal buyer. Three named failure modes hit the ICP pain precisely, but the creative is guide-cover only with no differentiating proof.
- The broker conversion guide, scored 7/10 against DynaRisk’s ideal buyer. Reframe hook is punchy and broker-relevant, but 'it's the conversation' is intriguing without delivering a clear next step.
- Cyber Growth Guide, scored 7/10 against DynaRisk’s ideal buyer. Provocative contrast question targets programme owners well, but 'playbook' promise lacks any proof of what is inside.
- Cyber programmes underperform due to low conversion, high loss ratios, and poor , scored 8/10 against DynaRisk’s ideal buyer. Soft-market context plus dual ICP callout and underperformance framing gives this the strongest situational relevance of the set.
- Cyber Growth Guide, scored 8/10 against DynaRisk’s ideal buyer. Stall-to-scale tension names the exact programme-owner frustration and the profitable-growth-engine payoff is specific enough to earn the click.
- Discover what underwriters behind high-performing cyber programmes are doing dif, scored 7/10 against DynaRisk’s ideal buyer. Underwriter-specific hook and loss ratio framing land well.
- Why cyber doesn't convert, scored 8/10 against DynaRisk’s ideal buyer. Broker pain named precisely, report visual adds proof, and download CTA closes the loop cleanly.
- Cyber loss ratios are hard to control without clear visibility of risk. See how , scored 8/10 against DynaRisk’s ideal buyer. Loss ratio hook hits the underwriter's core pain directly, and the guide visual reinforces the offer.
- Hidden Cyber Accumulation: What FortiBleed Reveals About Portfolio Risk, scored 7/10 against DynaRisk’s ideal buyer. Portfolio accumulation risk is a precise underwriter pain, and named speakers add credibility to the webinar.
See DynaRisk’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.
Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.