Where Diffly's ads lose the buyer

Diffly is running 3 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 5 out of 10, and 3 ads need fixing. Each ad below is one of Diffly’s real live creatives, read straight from the ad libraries.

Diffly’s live ads, scored against their buyer

• Diffly - Market Intelligence, scored 4/10 against Diffly’s ideal buyer. Headline claims market intelligence but body only promises better conversion rates, weak specificity for a high-intent search.
• Boostez votre win rate - Leader europeen Win-Loss, scored 6/10 against Diffly’s ideal buyer. Win-rate hook and real-time buyer feedback body are on-point, but 'leader europeen' claim is unbacked and sitelinks dilute focus.
• Diffly - Outil analyse post vente, scored 5/10 against Diffly’s ideal buyer. 'Win-Loss B2B #1 en Europe' claim adds credibility but 'voix de l acheteur' is vague and no CTA is present.

See Diffly’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.