How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Darwinbox's ads lose the buyer

Darwinbox is running 11 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 7.2 out of 10, and 2 ads need fixing. Each ad below is one of Darwinbox’s real live creatives, read straight from the ad libraries.

Darwinbox’s live ads, scored against their buyer

Big Ambitions Deserve Better HCM. See Darwinbox Live., scored 8/10 against Darwinbox’s ideal buyer. Named rival, recognized customer, and a hard number make this the strongest proof play in the set.
What do HR leaders in the Middle East know that you don’t?, scored 7/10 against Darwinbox’s ideal buyer. Microsoft co-brand and a concrete AI promise land well, but the hook question in the text line is too clever and the draw could be sharper.
Your Business Has Evolved. Has Your HCM?, scored 8/10 against Darwinbox’s ideal buyer. Mahindra Logistics plus '4x faster workforce decisions' is a punchy, credible proof point that speaks directly to the legacy-pain ICP.
Managers blocking internal moves? Get 3 practical actions to build their support, scored 7/10 against Darwinbox’s ideal buyer. Sharp, specific hook on a real blocker, but asset value rests on '3 actions' with no teaser finding to justify the download.
See AI agents get real HR work done. Save your seat., scored 7/10 against Darwinbox’s ideal buyer. Strong positioning against bolt-on AI with a live demo draw, but no named speaker or specific workflow example to sharpen the reason to attend.
Watch AI agents solve your everyday HR challenges. Save your seat., scored 6/10 against Darwinbox’s ideal buyer. Inviting framing but no named speaker, no specific workflow shown, and no differentiation from ad #1 running the same series.
See why HR Leaders Are Choosing Darwinbox, scored 7/10 against Darwinbox’s ideal buyer. Named rival, specific ratings, and CHRO role signal make this a credible comparison, but the 0.2-point gap is a thin win without a source citation.
Move Beyond Legacy HCM, scored 7/10 against Darwinbox’s ideal buyer. Concrete feature-level comparison table lands the AI-native claim clearly, but 'Elevate your HR Experience' CTA is too soft for a bottom-funnel comparison ad.
Ready For What's Next In HR?, scored 6/10 against Darwinbox’s ideal buyer. Same 4.7 vs 4.5 rating proof as ad #3 with no source cited and a weaker headline, making this a diluted version of the stronger comparison.
See the AI Gartner ranked in the top two, scored 9/10 against Darwinbox’s ideal buyer. Specific third-party ranking, named rivals visible on the chart, and a direct demo CTA make this the strongest proof asset in the set.
Do employees have to leave to grow? Learn how to make internal career moves easi, scored 7/10 against Darwinbox’s ideal buyer. Memorable headline and visible ebook cover with a named framework ('Four Barriers') justify the download, but no teaser finding inside to push urgency.

See Darwinbox’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.