How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Crossbeam's ads lose the buyer

Crossbeam is running 14 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.6 out of 10, and 7 ads need fixing. Each ad below is one of Crossbeam’s real live creatives, read straight from the ad libraries.

Crossbeam’s live ads, scored against their buyer

The agents have arrived, and they're hungry for context., scored 6/10 against Crossbeam’s ideal buyer. Named speakers and date land well, but no concrete reason to attend beyond the brand names.
Learn how Lovable and Glean use Crossbeam for their GTM strategy, scored 8/10 against Crossbeam’s ideal buyer. Named integrations and a specific session title give strong draw, though no speaker or agenda teaser to seal it.
Try this: ask your AI agent about one of your top accounts. Then picture a compe, scored 7/10 against Crossbeam’s ideal buyer. CEO-fronted thought-leader hook and a concrete session title create real draw, but no registration CTA or logistics in copy.
Most AWS leads arrive as just a name and an email, with no signal on which to wo, scored 7/10 against Crossbeam’s ideal buyer. Pinpoints the exact AWS co-sell pain of signal-less leads, strong ICP fit for partner ops teams.
The Crossbeam AI Summit, scored 7/10 against Crossbeam’s ideal buyer. Full logistics on the creative give a clear reason to register, but no concrete session draw beyond speaker logos.
The ELG Summit is now the Crossbeam AI Summit. It's the same community and the s, scored 6/10 against Crossbeam’s ideal buyer. Rebrand announcement tells the community what changed but gives no concrete reason to attend beyond the name swap.
The work coming out of Amazon Web Services (AWS) lately is transformative. In ad, scored 6/10 against Crossbeam’s ideal buyer. Thought-leader framing on AWS ecosystem is on-ICP but copy is too vague to earn a click on its own.
Learn how Lovable and Glean use Crossbeam for their GTM strategy, scored 8/10 against Crossbeam’s ideal buyer. Named customers, a concrete outcome framing, free virtual event, and a clear CTA combine for a strong event push.
Crossbeam AI Summit 2026: Virtual GTM AI Event, Dec 9, scored 6/10 against Crossbeam’s ideal buyer. Named sponsors (Salesforce, Glean, Lovable) add credibility but the draw is generic AI, not ecosystem or partner GTM pain.
Learn AI GTM from Glean & Lovable, scored 6/10 against Crossbeam’s ideal buyer. Sharp pain hook ('stop sending the same AI emails') but the draw is generic AI GTM, not partner ecosystem or co-sell advantage.
Second-Party Data for Your AI Agents, scored 6/10 against Crossbeam’s ideal buyer. Intriguing positioning for AI-forward partnership leaders but 'MCP' is unexplained jargon and no outcome or proof is given.
How to Earn the Respect of Your Sales Team in 60 Days, scored 6/10 against Crossbeam’s ideal buyer. Headline speaks directly to a real partnership leader pain but the body copy is generic and the content promise is thin.
Qualify your B2B Partners - Partner With 30k+ Companies, scored 7/10 against Crossbeam’s ideal buyer. Specific free-trial offer with a concrete number (50 overlaps, 30k companies) gives a clear reason to sign up now.
Get Started for Free - Find leads that fit your ICP, scored 7/10 against Crossbeam’s ideal buyer. Body copy nails the core overlap value prop clearly, and the free entry point lowers friction for RevOps and partnership buyers.

See Crossbeam’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.