How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Confluent's ads lose the buyer

Confluent is running 18 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.3 out of 10, and 10 ads need fixing. Each ad below is one of Confluent’s real live creatives, read straight from the ad libraries.

Confluent’s live ads, scored against their buyer

Streamhouse is coming to Current SF. Free pass., scored 7/10 against Confluent’s ideal buyer. Free pass offer and AI-context hook land well, but no agenda or speaker proof to seal the click.
Join us on Thursday, October 22, 2026, scored 6/10 against Confluent’s ideal buyer. Hands-on Kafka and Flink workshop is squarely on-ICP but copy stays generic with no outcome or skill-level signal.
Join us on Thursday, October 22, 2026, scored 7/10 against Confluent’s ideal buyer. Named technologies and real-data promise give practitioners a clear reason to register, though no outcome or level signal.
A Guide to Event-Driven Design for Agents and Multi-Agent Systems, scored 7/10 against Confluent’s ideal buyer. Hits the agentic AI trigger well but body retreats to generic documentation pitch.
Confluent – Official Site - Designing Event Driven Systems, scored 6/10 against Confluent’s ideal buyer. Solid sitelinks add depth but headline is a brand label, not a buyer pain hook.
Claim Your Free $1,000 Credit - Limited Time Offer $1,000 Free, scored 5/10 against Confluent’s ideal buyer. Credit offer grabs attention but body is pure marketing fluff with no technical hook.
Powering AI Agents with Anthropic's MCP and Confluent, scored 8/10 against Confluent’s ideal buyer. Named partner and agentic AI use case directly match the real-time AI pipeline trigger.
Was ist Apache Kafka®?, scored 5/10 against Confluent’s ideal buyer. Awareness-level query match is fine but copy stays surface-level with no differentiation.
Designing Event Driven Systems, scored 6/10 against Confluent’s ideal buyer. Relevant topic for the ICP but body repeats itself and 'Deploy in Minutes' feels mismatched to an eBook offer.
Agentic AI with Confluent and Google Cloud, scored 7/10 against Confluent’s ideal buyer. Agentic AI plus named cloud partner is a strong hook but body pivots to generic Kafka deployment copy.
Confluent – Official Site - Designing Event Driven Systems, scored 6/10 against Confluent’s ideal buyer. Relevant eBook topic but headline leads with brand label.
Solutions Built With Confluent, scored 5/10 against Confluent’s ideal buyer. Scattershot body lists features without a single sharp pain point or outcome.
Python: Code Example for Kafka - Confluent - Official Site, scored 7/10 against Confluent’s ideal buyer. Tight query match for developers starting Kafka with Python, though offer depth is thin.
Agentic AI Research Assistant | Confluent, scored 7/10 against Confluent’s ideal buyer. Headline nails the agentic AI trigger but body dissolves into generic platform copy.
Confluent Resources, scored 7/10 against Confluent’s ideal buyer. Directly addresses Kafka ops pain with a concrete asset, though headline is generic.
컨플루언트 공식 사이트 - 카프카를 위한 컨플루언트, scored 5/10 against Confluent’s ideal buyer. Brand-awareness entry point with no specific pain, offer, or reason to click over competitors.
Build Event-Driven AI with Streaming Agents Webinar, scored 6/10 against Confluent’s ideal buyer. Headline topic is on-ICP but body pivots to a generic webinar catalogue with no specific hook.
Confluent - Official Site - Confluent Education, scored 6/10 against Confluent’s ideal buyer. Role-aligned training is relevant to practitioners but offers no urgency or specific outcome.

See Confluent’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.