How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B SaaS spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Clickup's ads lose the buyer

Clickup is running 11 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 6.1 out of 10, and 0 ads need fixing. Each ad below is one of Clickup’s real live creatives, read straight from the ad libraries.

Clickup’s live ads, scored against their buyer

member logo, scored 6/10 against Clickup’s ideal buyer. Strong visual and tagline but 'maximize human productivity' is too broad to hook a specific pain.
Manage Your Projects Like a Pro, scored 6/10 against Clickup’s ideal buyer. Clear event offer with a named host but 'like a pro' headline is generic and low-urgency for cold ICP.
Your team's best AI workflows live in one person's head. And there's never been , scored 8/10 against Clickup’s ideal buyer. Sharp hook names a real tribal-knowledge pain the ICP lives daily, and the creative shows the solution concretely.
member logo, scored 7/10 against Clickup’s ideal buyer. Specific metrics (8 AI agents, zero human intake forms) make the AI-native ops story credible and concrete.
"Agents don't take PTO." That's how Seismic 's Chief of Staff, Mariah Wilcox, PM, scored 7/10 against Clickup’s ideal buyer. Named customer and punchy quote land well, but creative shows only logos with no outcome detail to seal the click.
Manage Your Projects Like a Pro, scored 6/10 against Clickup’s ideal buyer. Relevant ICP topic and clear CTA, but generic headline and internal speaker limit urgency for a cold buyer.
member logo, scored 6/10 against Clickup’s ideal buyer. Creative tagline and product UI are on-brand.
Manage Your Projects Like a Pro, scored 6/10 against Clickup’s ideal buyer. Agenda bullets add more context than other variants, but internal speaker and generic title still limit cold appeal.
Manage Your Projects Like a Pro, scored 5/10 against Clickup’s ideal buyer. Same generic title and internal speaker as sibling variants, with no agenda detail to differentiate or compel.
Manage Your Projects Like a Pro, scored 5/10 against Clickup’s ideal buyer. Same generic title and internal speaker as sibling variants, with no agenda detail to differentiate or compel.
Manage Your Projects Like a Pro, scored 5/10 against Clickup’s ideal buyer. Same generic title and internal speaker as sibling variants, with no agenda detail to differentiate or compel.

See Clickup’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.