How much time should I budget?

About 3 hours total, a working session and a review call. We do the heavy lifting.

What if I only want the roadmap, not the build?

That's the Campaign Repositioning Sprint. Ship it yourself, or upgrade to Done-For-You later.

Do you interview my customers?

Optional. We can mine your call recordings, reviews, and won/lost notes instead.

B2B teams spending $20K+/mo on ads whose demos aren't converting.

Book a 30-minute call. We'll tell you straight if it's a fit.

Where Aviatrix's ads lose the buyer

Aviatrix is running 15 live ads on LinkedIn and Google. Their average fit to their own ideal buyer is 7.5 out of 10, and 2 ads need fixing. Each ad below is one of Aviatrix’s real live creatives, read straight from the ad libraries.

Aviatrix’s live ads, scored against their buyer

Learn More, scored 7/10 against Aviatrix’s ideal buyer. Sharp shared-responsibility hook lands the pain, but 'Learn More' CTA and no proof cap the score.
Read the crypto agility report, scored 8/10 against Aviatrix’s ideal buyer. Concrete mechanism ('one policy push') and named asset make this the strongest of the three, though no preview of report findings limits asset value.
See the compliance gate, scored 7/10 against Aviatrix’s ideal buyer. Objection-busting insight on the hardware-refresh gap is sharp, but 'See the compliance gate' CTA sends to unclear content with no proof or named mandate.
Contain the Blast Radius of a Compromised Agent on the Infrastructure You Already Run., scored 8/10 against Aviatrix’s ideal buyer. Live lab demo with a timed proof point lands hard for security engineers, but no named customer or outcome number caps the ceiling.
Measure your harvest exposure, scored 7/10 against Aviatrix’s ideal buyer. Crisp threat framing and a self-score CTA fit the ICP well, but no number or named outcome backs the urgency.
Take the five-minute assessment, scored 7/10 against Aviatrix’s ideal buyer. Cost-plus-security hook is a genuine differentiator, and the low-friction five-minute CTA fits cold LinkedIn well, but proof is absent.
Ship Agents Faster. Contain What They Reach., scored 8/10 against Aviatrix’s ideal buyer. Specific time-to-value number and triple negative proof ('no new nodes, no code changes, no security queue') make a compelling case for the security-plus-DevOps buyer.
Measure your harvest exposure, scored 8/10 against Aviatrix’s ideal buyer. Parallel headline is the sharpest threat articulation in the set and the free self-score with no login removes all friction, but no named customer or outcome number is present.
Take the five-minute assessment, scored 7/10 against Aviatrix’s ideal buyer. Same strong cost-plus-security hook as ad 2 with identical creative, solid ICP fit but still no proof and the dark-background variant adds no new signal.
No Code Changes. No Sidecars., scored 9/10 against Aviatrix’s ideal buyer. Real terminal output showing a live DENY rule against an attacker C2 is the strongest in-ad proof in the set, and 'Clone the blueprints' is a frictionless, engineer-native CTA.
Ship Agents Faster. Contain What They Can Reach, scored 8/10 against Aviatrix’s ideal buyer. Tension between shipping velocity and security review is a real ICP pain, and 'no sidecars, no SDK, transparent to agent code' is specific, but no proof or outcome number seals it.
Score your network in five minutes, scored 8/10 against Aviatrix’s ideal buyer. Sharp harvest-now-decrypt-later hook with zero-friction entry point, but no proof or named outcome.
Read the healthcare brief, scored 8/10 against Aviatrix’s ideal buyer. Precise vertical hook and crypto-agile framing land well, but the brief itself is not previewed so asset value is assumed.
Wasting Money on NAT, scored 6/10 against Aviatrix’s ideal buyer. Specific cost claim and 25% proof point are solid, but the message targets cost buyers not security ICP.
You fix threats with Aviatrix, scored 6/10 against Aviatrix’s ideal buyer. Timely Google-Wiz hook is clever but the multi-part headline is cluttered and the offer is vague content not a clear next step.

See Aviatrix’s full live-ad board on AdRoast. Every creative scored against their ICP, with the exact fix for each.

Learn the method behind these scores: the AdRoast guides cover how to audit your ads against your ICP and why clicks do not turn into pipeline.